--- title: Intanify Insights | STRATEGY description: STRATEGY | --- [Skip to content](https://www.intanify.com/insights/tag/strategy#main-content) [![Reveal, value and protect your hidden assets with Intanify. Unlock capital, raise valuation, and secure your IP, data, code and brand assets.](https://www.intanify.com/hubfs/intanify_logo_black.svg)](https://www.intanify.com) - [Company](https://www.intanify.com/company) - [Advisor](https://www.intanify.com/advisor) Open main navigation Close main navigation - [Company](https://www.intanify.com/company) - [Advisor](https://www.intanify.com/advisor) - [Platform](https://app.intanify.com) [Platform](https://app.intanify.com) [![](https://www.intanify.com/hubfs/Mapping%20the%20invisible_%20How%20Quantum%20Detectors%20discovered%20100+%20undocumented%20assets.png)](https://www.intanify.com/insights/mapping-the-invisible-how-quantum-detectors-discovered-100-undocumented-assets) [STRATEGY](https://www.intanify.com/insights/tag/strategy), [CASE STUDIES](https://www.intanify.com/insights/tag/case-studies) ## [Mapping the invisible: How Quantum Detectors discovered 100+ undocumented assets](https://www.intanify.com/insights/mapping-the-invisible-how-quantum-detectors-discovered-100-undocumented-assets) 17 June, 2026 Context [Read more](https://www.intanify.com/insights/mapping-the-invisible-how-quantum-detectors-discovered-100-undocumented-assets) [![](https://www.intanify.com/hubfs/IP%20discovery%20is%20a%20painkiller%20not%20a%20vitamin.png)](https://www.intanify.com/insights/ip-discovery-is-a-painkiller-not-a-vitamin-here-are-the-five-pain-areas) [STRATEGY](https://www.intanify.com/insights/tag/strategy), [DISCOVERY](https://www.intanify.com/insights/tag/discovery) ## [IP discovery is a painkiller, not a vitamin: here are the five pain areas](https://www.intanify.com/insights/ip-discovery-is-a-painkiller-not-a-vitamin-here-are-the-five-pain-areas) 17 March, 2026 Summary Most companies treat IP discovery as something they should do – a vitamin. Something healthy... [Read more](https://www.intanify.com/insights/ip-discovery-is-a-painkiller-not-a-vitamin-here-are-the-five-pain-areas) [![](https://www.intanify.com/hubfs/Missing%20Map.png)](https://www.intanify.com/insights/the-missing-map-your-products-and-assets-live-on-separate-uncharted-continents) [STRATEGY](https://www.intanify.com/insights/tag/strategy), [MAPPING](https://www.intanify.com/insights/tag/mapping), [DISCOVERY](https://www.intanify.com/insights/tag/discovery) ## [The missing map: your products and assets live on separate uncharted continents](https://www.intanify.com/insights/the-missing-map-your-products-and-assets-live-on-separate-uncharted-continents) 17 February, 2026 Summary Most companies critically valuable product lines which are powered by assets they can’t name... [Read more](https://www.intanify.com/insights/the-missing-map-your-products-and-assets-live-on-separate-uncharted-continents) [![](https://www.intanify.com/hubfs/From%20checkbox%20to%20crown%20jewels_%20The%20year%20invisible%20assets%20became%20valuable.png)](https://www.intanify.com/insights/from-checkbox-to-crown-jewels-the-year-invisible-assets-became-more-valuable) [STRATEGY](https://www.intanify.com/insights/tag/strategy), [TECHNOLOGY](https://www.intanify.com/insights/tag/technology) ## [From checkbox to crown jewels: The year invisible assets became more valuable](https://www.intanify.com/insights/from-checkbox-to-crown-jewels-the-year-invisible-assets-became-more-valuable) 16 December, 2025 For years, intangible assets like IP, data, code and brand sat in the 'legal will handle it' box. Tr... [Read more](https://www.intanify.com/insights/from-checkbox-to-crown-jewels-the-year-invisible-assets-became-more-valuable) [![](https://www.intanify.com/hubfs/Appelfeld%20Case%20Banner.png)](https://www.intanify.com/insights/boutique-excellence-scaled-how-appelfeldco.-delivers-more-strategic-value-with-intanify) [STRATEGY](https://www.intanify.com/insights/tag/strategy), [CASE STUDIES](https://www.intanify.com/insights/tag/case-studies), [ADVISOR](https://www.intanify.com/insights/tag/advisor) ## [Boutique excellence scaled - How Appelfeld&Co. delivers more strategic value with Intanify](https://www.intanify.com/insights/boutique-excellence-scaled-how-appelfeldco.-delivers-more-strategic-value-with-intanify) 24 September, 2025 Context Appelfeld&Co. (“Appelfeld”) is a boutique IP adviser to leading lawyers and companies in one... [Read more](https://www.intanify.com/insights/boutique-excellence-scaled-how-appelfeldco.-delivers-more-strategic-value-with-intanify) [![](https://www.intanify.com/hubfs/Trade%20secret%20leaks.png)](https://www.intanify.com/insights/trade-secrets-part-2-how-to-protect-and-respond-like-you-mean-it) [STRATEGY](https://www.intanify.com/insights/tag/strategy), [TRADE SECRETS](https://www.intanify.com/insights/tag/trade-secrets), [MOAT](https://www.intanify.com/insights/tag/moat) ## [Trade Secrets Part 2: How to protect and respond like you mean it](https://www.intanify.com/insights/trade-secrets-part-2-how-to-protect-and-respond-like-you-mean-it) 20 May, 2025 In our recent Intanify Insight, we explained that step one to protect trade secrets is to identify y... [Read more](https://www.intanify.com/insights/trade-secrets-part-2-how-to-protect-and-respond-like-you-mean-it) [![72% of employees take material when they leave, thinking it’s theirs. Palantir’s lawsuit shows why protecting trade secrets starts with people, not tech.](https://www.intanify.com/hubfs/Full%20pockets-1.jpg)](https://www.intanify.com/insights/palantir-people-and-the-72-problem) [STRATEGY](https://www.intanify.com/insights/tag/strategy), [TRADE SECRETS](https://www.intanify.com/insights/tag/trade-secrets), [MOAT](https://www.intanify.com/insights/tag/moat) ## [Palantir, people and the 72% problem: how trade secrets walk out the door](https://www.intanify.com/insights/palantir-people-and-the-72-problem) 9 April, 2025 72% of employees take material with them when they leave a job. 59% believe it’s theirs. Last week, ... [Read more](https://www.intanify.com/insights/palantir-people-and-the-72-problem) [![Trade secrets are stolen daily—often by people, not hackers. Learn how to protect yours and why most companies miss this critical step.](https://www.intanify.com/hubfs/Untitled-1.jpg)](https://www.intanify.com/insights/every-company-has-trade-secrets-and-theyre-being-stolen) [STRATEGY](https://www.intanify.com/insights/tag/strategy), [TRADE SECRETS](https://www.intanify.com/insights/tag/trade-secrets), [MOAT](https://www.intanify.com/insights/tag/moat) ## [Every company has trade secrets—and they’re being stolen.](https://www.intanify.com/insights/every-company-has-trade-secrets-and-theyre-being-stolen) 11 March, 2025 Introduction Trade secrets are confidential business information that provides a competitive advanta... [Read more](https://www.intanify.com/insights/every-company-has-trade-secrets-and-theyre-being-stolen) [![](https://www.intanify.com/hubfs/Moat%20Buzz%20Words.jpg)](https://www.intanify.com/insights/moats-articulating-beyond-the-buzzword) [RAISING FINANCE](https://www.intanify.com/insights/tag/raising-finance), [STRATEGY](https://www.intanify.com/insights/tag/strategy), [MOAT](https://www.intanify.com/insights/tag/moat) ## [Moats: articulating beyond the buzzword](https://www.intanify.com/insights/moats-articulating-beyond-the-buzzword) 6 February, 2025 At Intanify been thinking about moats a lot recently. Our own, of course, as we make strategic choic... [Read more](https://www.intanify.com/insights/moats-articulating-beyond-the-buzzword) [![](https://www.intanify.com/hubfs/Screenshot%202024-12-02%20at%2013.13.00.png)](https://www.intanify.com/insights/richard-blakesley-venture-cubed) [SOFTWARE](https://www.intanify.com/insights/tag/software), [RAISING FINANCE](https://www.intanify.com/insights/tag/raising-finance), [VALUATION](https://www.intanify.com/insights/tag/valuation), [STRATEGY](https://www.intanify.com/insights/tag/strategy) ## [Intanify Insights - How investors look at a startup pitch: Insights from Richard Blakesley at Venture Cubed](https://www.intanify.com/insights/richard-blakesley-venture-cubed) 2 December, 2024 [Read more](https://www.intanify.com/insights/richard-blakesley-venture-cubed) First Prev [1](https://www.intanify.com/insights/tag/strategy) [2](https://www.intanify.com/insights/tag/strategy/page/2) [3](https://www.intanify.com/insights/tag/strategy/page/3) [Next](https://www.intanify.com/insights/tag/strategy/page/2) [Last](https://www.intanify.com/insights/tag/strategy/page/3) ## Inventory and value your most important assets today [Learn more](https://www.intanify.com/) [![Reveal, value and protect your hidden assets with Intanify. Unlock capital, raise valuation, and secure your IP, data, code and brand assets.](https://www.intanify.com/hubfs/intanify_logo_black.svg "Reveal, value and protect your hidden assets with Intanify. Unlock capital, raise valuation, and secure your IP, data, code and brand assets.")](https://intanify.com) **Pages** [Home](https://www.intanify.com) [Companies](https://www.intanify.com/company) [Advisors](https://www.intanify.com/advisor) [About](https://www.intanify.com/about-us) [Privacy](https://www.intanify.com/privacy) **Resources** [Trade secrets](https://www.intanify.com/intanify-trade-secrets) [Insights](https://www.intanify.com/insights) [Watch 3-minute demo](https://www.intanify.com/demo-video) [News](https://www.intanify.com/news) [FAQ](https://www.intanify.com/faqs) [linkedin-in icon](https://uk.linkedin.com/company/intanify) Copyright © 2026, Intanify Limited